Phone: (352) 281-8156   |    E-Mail:



4 Promotional Products for Building Brand Awareness

Did you know that 85% of people who receive a promotional product end up doing business with the advertiser? Promotional products are a great way to build relationships with customers and potential clients, while building brand awareness.

Keep reading to learn more about some of the most effective promotional products.

Mugs are a better advertising method than TV?!

While a mug may have a hard time telling your brand’s story, there are statistics to support that mugs create more brand awareness than television or radio ads. While 57% of people were able to remember the advertising company on a mug, this statistic dropped to 32% for radio spots and 28% for TV.

Get the most bang for your buck with pens

Did you know that promotional pens only cost one tenth of a cent per impression? At least half of consumers own a branded pen, with many owning multiple from different companies.

58% of consumers own a branded shirt

The majority of consumers own a branded shirt. This product is a great way to create a relationship with customers, while also building visibility as they wear your brand. Giving out fun shirts to employees will reinforce your company culture, and prompt them to sport your logo outside of the office.

Generate the most impressions with branded bags

A branded bag creates about 6,000 impressions– more than any other promotional product in the United States! Tied with pens at 10 cents an impression, bags are an extremely effective and inexpensive way to build visibility for your brand. 58% of consumers own a promotional bag, so it’s definitely worth the investment!

Need help finding the best promotional products for your customers? Give Marketing Mud a call at (352) 281-8156 or visit our website to learn more about how you can make a lasting impression!